The BCG Years: What Consulting Taught Me About Systems — And Why I Left


In reflecting on his consulting career, Adebayo Alonge emphasizes the importance of understanding market architecture to identify opportunities, particularly in closed markets. He transitioned from consulting to entrepreneurship, founding companies that deliver essential services to underserved areas. His journey underscores the need for moral clarity in building solutions that serve the overlooked.

The problem isn’t poverty; it’s a market flooded with free.


RxAll has evolved from a university sketch in 2010 to a billion AI sales engine across three continents by 2025. The journey emphasizes the importance of purpose, market integrity, and ethical monetization. Key principles include understanding the "why," avoiding free offerings, and pursuing global opportunities to impact African healthcare positively.